GREENSBORO, N.C. -- Breast cancer awareness month starts next week and one way you can kick off the October awareness campaign is with Pink In The Park.

It's a day to honor, remember and celebrate the men and women who are impacted by breast cancer.

Mary Jean Nelson from Greensboro Imaging, helps put on the event every year. Nelson says Pink In The Park is unique because it's more about awareness than fundraising.

"It's not a fundraiser, it's not a walk, it's not a run," said Nelson. "It is a celebration of life for anyone who has had breast cancer or has had their lives touched by it in any way."

Nelson says it's a time for you to come out, have some fun and most importantly remember those who have lost the battle with breast cancer.

"You can put a ribbon on the memorial survivor line to honor anyone who is in your life who has had to go through breast cancer," said Nelson, who described it as a touching and moving experience.

After the ribbon ceremony, stick around at Noon when Greensboro Mayor Nancy Vaughan will declare Thursday, September 29, 2017 as Breast Cancer Awareness Day.

Now in its 11th year, Pink In The Park is free, fun and also life-saving. You can visit with 43 vendors who will provide free information to help you prevent, detect and treat breast cancer. There will also be demonstrations and a group Jazzercise lesson.

WFMY News 2's Maddie Gardner is the event emcee.

Pink In The Park is this Thursday, September 28, 2017 from 10:30 a.m. until 1 p.m. in LeBauer Park in Downtown Greensboro.

For more information about Pink In The Park, click here.