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Grumpy Cat Stars in Friskies Commercial

Friskies is making Grumpy Cat the star of its latest commercial campaign, betting the internet sensation's well-known pout will help sell cat food. Jen Markham explains why this is just the latest example of a big company using internet stars in com

http://www.digtriad.com/video/2212710524001/889791759001/Grumpy-Cat-Stars-in-Friskies-Commercial http://cdn.newslook.com/a2/a2e30b8ceed45ffe905875d891d45183/images/frame_0002.jpg Grumpy Cat Stars in Friskies Commercial Friskies is making Grumpy Cat the star of its latest commercial campaign, betting the internet sensation's well-known pout will help sell cat food. Jen Markham explains why this is just the latest example of a big company using internet stars in com technologyFinancewatercoolerfriskiesSeriously?newslookoffbeat 01:00

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