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Burger King Brings Back Viral Subservient Chicken Campaign

Burger King's 2004 Subservient Chicken campaign is arguably the first successful case of viral marketing, and now the chicken is back. Well, kind of... the website is back. Gillian Pensavalle (@GillianWithaG) explains.

http://www.digtriad.com/video/3516443043001/1279751355001/Burger-King-Brings-Back-Viral-Subservient-Chicken-Campaign http://cdn.newslook.com/74/74717aba46464f49f13521505df7c515/images/frame_ext.jpg Burger King Brings Back Viral Subservient Chicken Campaign Burger King's 2004 Subservient Chicken campaign is arguably the first successful case of viral marketing, and now the chicken is back. Well, kind of... the website is back. Gillian Pensavalle (@GillianWithaG) explains. Seriously?newslookgillian pensavalleentertainment 01:03

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